Via Mark: You can now register for an upcoming Adobe webinar featuring David Brown from AgencyNet (the guys who built Atlantic Records Fanbase), talking about mobile development for Flash developers:
Mobile for Flash Developers
Thursday, April 30, 2009 11:00 A.M. PST
In this session David Brown from AgencyNet will uncover the key factors to consider when developing and deploying content to multiple devices with Adobe’s distributable player solution. Topics include Multilingual content, multiple input types, and consistent user experiences across screens.
Register here!
Monday, April 27, 2009
Developer submits Flash Installer to iPhone App Store.
** UPDATE. Seems my friend "WL" has either scammed me and everyone else, had his app rejected and didn't want to fess up, or has been contacted by Adobe Legal :) Either way, his blog post has now been removed. **
I received a comment on my InsideRIA blog this morning from a developer ("WL") who has posted on his own iPhone-related blog that he has created a custom installer for "Adobe Flash mobile" for Safari ...
More than a few questions sprung to mind when I read this, not the least was Apple's response to this submission. The developer claims that this doesn't break any SDK guidelines or rules (and I don't know all of them personally) but I fail to see how Apple would allow a third party application to modify Safari on an iPhone to run a third party player that they have been very vocal about not needing (as far as I can tell, Apple seems determined to keep Flash OUT of the iPhone browser)
Going on the comments made after this post, there's more than a few of us that are sceptical about the success of a submission to the App Store of this nature. Even with the App Store's absimal record with their submission process, I can't see this one slipping through the cracks. Will try and follow up anyway and see what happens.
I received a comment on my InsideRIA blog this morning from a developer ("WL") who has posted on his own iPhone-related blog that he has created a custom installer for "Adobe Flash mobile" for Safari ...
Great news everybody. For the past few months I have been working on an app called “Flash Installer” that does exactaly what you would think it does. Installs Adobe Flash mobile for use in Safari and all UIWebViews (when a web page opens up in an app). It does this by targeting files in the webView and tweaking a .plist and installing my custom made plugin. It was extremely hard to do this and not break any rules. After a lot of thinking, I have decided to make Flash Installer free.
More than a few questions sprung to mind when I read this, not the least was Apple's response to this submission. The developer claims that this doesn't break any SDK guidelines or rules (and I don't know all of them personally) but I fail to see how Apple would allow a third party application to modify Safari on an iPhone to run a third party player that they have been very vocal about not needing (as far as I can tell, Apple seems determined to keep Flash OUT of the iPhone browser)Going on the comments made after this post, there's more than a few of us that are sceptical about the success of a submission to the App Store of this nature. Even with the App Store's absimal record with their submission process, I can't see this one slipping through the cracks. Will try and follow up anyway and see what happens.
Sunday, April 19, 2009
Moket becomes Premium Publisher for Nokia's Publish to Ovi
***UPDATED - Seems that I should have read the documentation more closely, but it seems that Ovi at this time does not support the sale of Flash mobile personalisation content, but just the standard JPG, GIF, PNG and SVG image formats instead. Funny that in our conversations with Ovi and Nokia, and through the application process, no one pulled us up on this when we were asking to sell Flash mobile wallpapers as well as applications and games? Anyway, we'll sell the static content we have in the meantime, and hope that the Ovi system expands to accommodate Flash mobile personalisation in the future (although for the life of me I honestly can't work out why this isn't the case right from the start!?) ***
For those of you who haven't heard, Nokia's new Ovi "app store" will be launching in May, giving developers of Flash, Symbian, Java and WRT applications a new global distribution channel to 10's of millions of devices (estimated 400 million by the end of 2010). Moket, along with many other Flash mobile developers that we know, have been accepted as publishers for the initial intake of application/game content. However, we've also become a Premium Publisher which means that we can also sell mobile personalisation content.
Some may be wondering why selling wallpapers would come under a "premium status" and selling full blown applications and games is the easier option. Good question I guess :) My guess (and it's just a guess - am prepared to be given more info from a Nokia person if they would like to comment) is that Nokia want to be seen competing on the "app store" front first and foremost. This means a good QA system and a steady stream of targeted applications and games at various price points. These are not the types of content that are generally "mass produced".
On the other hand, personalisation content is much more common with a huge gap in what is "good" and what is "not so good", if you know what I mean :) Nokia would be wanting to keep a tighter grip on what kind of content they populate the store with, to avoid it becoming another over-stocked portal with a million "hot babes" or "glowing skull" wallpapers!
Anyway, you can watch a recent Nokia webinar from Bill Perry to learn more about Publish to Ovi, and stay tuned for the launch in early May.
Friday, April 17, 2009
Give Adobe your thoughts on the future direction of Mobile Packager and Distributable Player

Mark has opened up a blog post for comment, asking for input on the future direction of Adobe Mobile Packager and Distributable Player (and perhaps more broadly, Flash Lite).
It's important for the developer community to make their voice heard at these times, so please drop some thoughts into the comments box on Mark's blog so that Adobe get a real sense of what we think.
Flash Mobile - Be Loud. Be Proud.
Thursday, April 9, 2009
Disabling Virtual Keypad in FL3 on Nokia 5800
Just a quick tip for those Flash mobile developers out there playing with Flash Lite 3.0 and the Nokia 5800 XpressMusic touch screen device. By default the 5800 (and presumably other future S60 5th Edition touch screen devices) displays a virtual keypad in the Flash Lite 3.0 standalone player. Even if you have included the ActionScript for playing the SWF at fullscreen [ fscommand2("FullScreen", true"); ], the virtual keypad will break full screen and take up screen real estate in the player, as you can see in the image below.
The way to avoid this is to add another line of ActionScript immediately before the fullScreen command -
I personally don't think this is an ideal solution for Flash Lite on touch screen devices. I understand the use case for where a virtual keypad (which includes the 4-way directional keys, enter key and 2 soft keys) might be required with touch-based apps, but why not have it so that you can toggle it on an off, and also have it float over the top of the full screen content rather than making it look broken?
Anyway, in the meantime, if you're developing cool touch-based Flash Lite 3.0 apps for the Nokia devices then keep this code snippet in mind and don't get caught out.
The way to avoid this is to add another line of ActionScript immediately before the fullScreen command -
fscommand2("DisableKeypadCompatibilityMode");
I personally don't think this is an ideal solution for Flash Lite on touch screen devices. I understand the use case for where a virtual keypad (which includes the 4-way directional keys, enter key and 2 soft keys) might be required with touch-based apps, but why not have it so that you can toggle it on an off, and also have it float over the top of the full screen content rather than making it look broken?
Anyway, in the meantime, if you're developing cool touch-based Flash Lite 3.0 apps for the Nokia devices then keep this code snippet in mind and don't get caught out.
Wednesday, April 8, 2009
Teaser for Upcoming Green Lantern Animated Film
Something of interest to those of you who might read my other blog (www.toytragic.com) - the first teaser trailer for the upcoming Green Lantern animated feature film (straight to DVD mid 2009) - "Green Lantern: First Flight".
Go Hal Jordan!
Go Hal Jordan!
Wednesday, April 1, 2009
Twouble with Twitters
At one point I did actually "de-Twitter" for several months, and then for some reason got back on (and haven't jumped off again). More and more people I speak with though (and by that I mean REALLY speak with in person and not just on Twitter) are becoming overloaded and overwhelmed with the amount of social media they involve themselves with and that surrounds them. Perhaps at some point social media will implode, kind of like a Web2.0 tech crash? Anyway, until that time comes, watch this funny comment on social networking ... and yes, I did tweet this on Twitter (@dalerankine or @toytragic if you want to follow me ;)
Tuesday, March 31, 2009
ActionScript Support Matrix for Flash Mobile
Via Scott: Adobe have published a document (work in progress?) that outlines the various class, function and API support for various versions of the Flash Lite and Flash Mobile Client players that exist on devices today. I know the documentation guys at Adobe are currently working on how to improve this information for developers as well as for future Help docs, etc (for current and future Flash mobile run times), so I guess this is the first step.
March Poll Results + New Poll
Been interested to see the amount of traffic that has come though my blog based on the post made about the App Store approval process (i.e. a lot!). [expression="zoolander blue steel"]It's so hot right now![/expression]. That being said, it seems from the people who voted on March's poll question, there's also some interest in Nokia Ovi and also the opportunities surrounding Adobe's Flash Lite Distributable Player. I understand that most readers of this blog are Flash Lite enthusiasts, but there is a large section of the Flash mobile communmity who are equally interested, and active, in iPhone development. Unfortunately it's been noted that Ovi will not distribute content that uses the Distributable Player solution, which I think is a massive opportunity lost for all parties involved (especially developers). Anyway, onto the results ...
"What app stores / distribution channels are you interested in selling (Flash and non-Flash) mobile applications through?"
"What app stores / distribution channels are you interested in selling (Flash and non-Flash) mobile applications through?"
- Apple App Store - 2 votes
- Nokia Publish to Ovi - 3 votes
- Android Market - 1 vote
- FL3.1 Distributable Player Aggregators (Thumbplay, Zed, GetJar) - 3 votes
- GetJar Ad-funded downloads - 1 vote
- Operator Portals - 2 votes
- Web-based Portals - 2 votes
Haven't you heard? It's easier to build Flash apps for Facebook now!
This had to have been one of the more coordinated releases that I've noticed through the blogosphere/Twitterverse - it seems just about everyone on the Platform team at Adobe as either blogged or tweeted about Adobe's announcement today regarding the new ActionScript 3.0 Client Library for the Facebook Platform API ... and did so very quickly.Either this means that a lot of these guys had some spare time today, or that they're all very excited about the announcement. Facebook is arguably one of the biggest social media sites in the world (in case you've just crawled out from under that rock!) and so Facebook officially supporting an ActionScript library in collaboration with Adobe is a pretty big deal.
I've tried a few Flash-things in Facebook before and it's been a little tricky. And while I haven't cracked open this new Library yet, from all accounts this has made the jump for Flash devs into the world of Facebook apps a whole lot easier. In particular, I see this being a major announcement for the many game studios who are investing heavily into social casual games for Facebook - and many of them are using Flash to do it.
Danny Dura from the Platform Evangelism team has done a quick intro video you can check out, which is is the newly created Facebook DevNet section on Adobe.com.
Sunday, March 29, 2009
Some recent Flash mobile stuff!
I've been in the tail end of a couple of projects recently and have just realised how long it's been since I last blogged! My Toy Tragic site is also in need of some new content, but that one will have to wait for the time being. Thought I would just link to some recent stuff that's been in Flash Lite recently and that's been making its way through the blogosphere ...
- The Flash Lite Developer Challenge is still open for entries but you don't have heaps of time left to submit your entry, so if you're interested in sharing in $100k proze money, you better get crackin'
- Pasi has posted a quick sample application for the new Nokia S60 5th Edition devices that run S60 Platform Services with Flash Lite - taking information from the Contacts list and opening a Google Map for that Contact's address. Nice simple app to take a look at if you're getting started with Platform Services.
- Darren has been at GDC Mobile in San Francisco (following on from Evan's wedding!) and I'm looking forward to hearing some news from him.
- Matt Pollitt, now of ustwo fame, shared some details on their recent exploits on the iPhone AppStore, and the results may suprise you ...
Monday, March 16, 2009
YouTube Improves Mobile Video Site with Flash Lite 3
Via All About Symbian: Flash Lite 3 has gotten some favorable feedback via a recent upgrade by YouTube to its mobile internet site.
YouTube has finally, finally, done something about their low-grade 176 by 144 pixel mobile video interface. For Flash Lite 3-compatible phones (which means most S60 phones made in the last couple of years, provided firmware is kept recent), videos are now served up from the mobile YouTube interface in Flash format. Once the video starts playing, you tap to bring it up full screen in Flash Lite's video player. Most significantly, the quality's miles better than the original QCIF version - 480 by 320 pixels for many videos.Go to m.youtube.com in S60 Web (on a FL 3 device of course) to try out YouTube Mobile.
Sunday, March 15, 2009
Adobe Mobile Client running on the LG "Cooky"
Via Mark: Weird nickname for a phone (especially following up names like Prada and Renoir), by the LG KP500 touch screen device is running some cool stuff, including Adobe Mobile Client. Mark explains how this runtime is different from Flash Lite - basically the same reason we needed Flash Lite MMI (may ring some bells for some of you other long-timer Flash mobilists out there).There's a tonne of work that goes on between Adobe and OEM partners that the general developer community never sees, and will never get a chance (or really have a need) to play with directly. Many OEMs need custom solutions for particular devices and use cases, and the on-flow effect of this for the wider community is that, as Mark mentions, Adobe learn more about how to solve particular problems and are able to bring new features or enhancements to the main Flash Lite client and subsequent technologies such as Flash Lite Distributable Player.
Great to see OEMs like LG continuing to invest heavily into Flash as the presentation layer for new and more powerful devices.Cool video of the device on Mark's post also.
Reminder - Mobile Monday Brisbane Tonight
Quick reminder that Mobile Monday Brisbane is on tonight. See my previous post for all the details. Along with other info and demos from other members of the MoMo family, I'll be doing a quick overview of Adobe Mobile Packager and the money that's being splashed around at the moment for Flash mobile developers. Beer and mobile - what a great way to spend a Monday night!
Wednesday, March 11, 2009
New Nokia Devices with Hands-on Videos

Head on over to the Nokia Conversations website for some new hands-on "marketing" videos of three new XPress devices - 5730 XpressMusic QWERTY (S60), 5330 XpressMusic slider and 5030 XpressRadio. You can also follow Nokia Conversations on Twitter.
The Credit Crisis - Animated
It's fairly safe to say that many of use have been affected in one way or another by the current economic downturn. Whether it's through loss of jobs, slowdown in customer spending or shrinking marketing budgets, or just paying more for a loaf of bread. Well, if you've never had the whole situation explained clearly and in basic, easy to understand language, "The Crisis of Credit" animation is for you! A very well produced story of why the world economy is in the toilet :)
The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.
The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.
Tuesday, March 10, 2009
Mobile Monday Brisbane on next week

Mobile Monday Brisbane is on next week!
- When: Monday the 16th of March, 6pm
- Where: i.lab - 80 Jephson Street, Toowong. Click here for a map.
- Featuring a review of Mobile World Congress
- I'll be presenting Adobe Mobile Packager, as well as discussing the Flash Lite Developer Challenge and Open Screen Fund opportunities
- Open floor for demos, discussions, and Q&A about all things mobile.
- RSVP to rsvp@mobilemondaybrisbane.com so we can manage numbers
We also have a new website, so check out www.mobilemondaybrisbane.com for all event information and ways to keep in touch.
Hope to see you there!
App Store approval process a nightmare for developers - an opportunity for Ovi?
Via The iPhone Blog: The rumblings and grumblings over Apple's App Store approval process are growing louder with the news that the recently submitted update to the Tweetie Twitter client was rejected for returning offensive words in the search results of the public Twitter "Trends" rankings.
There's been a lot of complaining about the quality and consistency of the approval process for new and updated apps in the App Store, but this one seems to be potentially very damaging to the lure of the App Storefor developers. The business model is the best thing going for it - 70% cut of the sale price with no additional charges from telcos being taken off, but with the glut of content already in the App Store (see Mobclix' stats on the makeup of the 27,000+ apps now online) time-to-market is very important for developers.
Having an uncertain approval process only makes it less enticing for developers to have a go. When some apps get approved and similar ones don't, or when updates to previously accepted apps are rejected because of functionality that was already there, or content that is brought in from the web and not controlled by the developer (nor could it be by Apple with it's own tools like Safari!), it makes new developers particularly more cautious.
This is a message that Nokia and Ovi should be listening to. The business model for Publish To Ovi looks similar to the App Store, but because customers can still pay by SMS, the operators are still entitled to a slice of your 70% rev share. Given my experience with Nokia Download, I have some idea as to what operator involvement can mean to the end revenue for developers, but I'm going to give Ovi a go regardless.
As Ovi's publisher approval process has yet to be completed, I can't comment on what that looks like, but if I were Nokia right now, I would be making sure that the message I was sending to developers was reassuring them that the approval process was a lot smoother than "some other app stores" out there. After investing blood, sweat, tears and in some cases real cash, developers don't want to be tripped up in the process of just getting it our to customers through these types of channels.
Who knows, perhaps we'll see the same trend with Ovi, Android Market and other OEM-driven app stores that we saw with the iPhone App Store - those who got in early were the biggest winners because content discovery for them was easier with less content cluttering up the deck. Perhaps with the wider variety of devices (and sheer greater number of devices compared to the iPhone) Ovi publishers will find it easier to cut through and achieve some "real" sales and generate a reasonable return on investment. Time will tell ...
There's been a lot of complaining about the quality and consistency of the approval process for new and updated apps in the App Store, but this one seems to be potentially very damaging to the lure of the App Storefor developers. The business model is the best thing going for it - 70% cut of the sale price with no additional charges from telcos being taken off, but with the glut of content already in the App Store (see Mobclix' stats on the makeup of the 27,000+ apps now online) time-to-market is very important for developers.
Having an uncertain approval process only makes it less enticing for developers to have a go. When some apps get approved and similar ones don't, or when updates to previously accepted apps are rejected because of functionality that was already there, or content that is brought in from the web and not controlled by the developer (nor could it be by Apple with it's own tools like Safari!), it makes new developers particularly more cautious.
This is a message that Nokia and Ovi should be listening to. The business model for Publish To Ovi looks similar to the App Store, but because customers can still pay by SMS, the operators are still entitled to a slice of your 70% rev share. Given my experience with Nokia Download, I have some idea as to what operator involvement can mean to the end revenue for developers, but I'm going to give Ovi a go regardless.
As Ovi's publisher approval process has yet to be completed, I can't comment on what that looks like, but if I were Nokia right now, I would be making sure that the message I was sending to developers was reassuring them that the approval process was a lot smoother than "some other app stores" out there. After investing blood, sweat, tears and in some cases real cash, developers don't want to be tripped up in the process of just getting it our to customers through these types of channels.
Who knows, perhaps we'll see the same trend with Ovi, Android Market and other OEM-driven app stores that we saw with the iPhone App Store - those who got in early were the biggest winners because content discovery for them was easier with less content cluttering up the deck. Perhaps with the wider variety of devices (and sheer greater number of devices compared to the iPhone) Ovi publishers will find it easier to cut through and achieve some "real" sales and generate a reasonable return on investment. Time will tell ...
Tuesday, March 3, 2009
Full Version of Series 40 6th Edition SDK Now Available
The Series 40 platform SDK has been updated and is now available from Forum Nokia. This latest version of the SDK provides developers with additional support for Series 40 6th Edition platform features. Also, a greater proportion of testing can now be undertaken using the emulator on a PC.
The full version of the Series 40 6th Edition SDK adds many new features, including:
The full version of the Series 40 6th Edition SDK adds many new features, including:
- Flash Lite Player 3.0 in the emulator — an update to the Flash Lite Player 2.1 of the initial release
- Content Packs, including collections of copyrighted wallpaper, screensavers, and themes
- Update of the Advanced Multimedia Supplements (JSR-234) API to v1.1
- Support for NetBeans 6.5 with Java™ ME pack and Eclipse IDE 3.4.1 with EclipseME 1.7.9 or Eclipse Mobile Tools for Java (MTJ) 0.9.1
Symbian Signed moving to Symbian Foundation
For anyone who has signed Flash Lite applications for Symbian S60, this is something you need to know.
Symbian Signed will soon be managed and owned by the Symbian Foundation. As part of the transfer, all services currently provided by Symbian Signed will be transferred to the Symbian Foundation, and all users will need to allow their account data to be transferred to the Symbian Foundation. To do so, log in to the Symbian Signed site, and select the big button that says 'Consent'. This will ensure that your data remains available through the Symbian Signed site. All your account data will continue to be available when the changes are made. Then, following the transfer of Symbian Signed to the Symbian Foundation, you will need to accept a new set of Terms and Conditions.
The iPhone. Will It Blend?
Via Mark - "Will It Blend?" is a great YouTube series but this particular one you'll get a kick out of ...
Monday, March 2, 2009
webDU 2009 - It's like a rock concert for geeks
My only suggestion would be that these guys don't look much like the rock stars most geeks want to be ... but that's just me :) Watch for new videos as we get closer to the big event
Sunday, March 1, 2009
Update for Device Central CS4 Now Available
Hopefully if you're a Flash Lite developer you know by now that the Online Library in Device Central CS4 contains device profiles that can be updated over the internet (rather than the old way of having to install a patch file). There have been some new profiles added recently, including the Nokia 5800 Music XPress touchscreen device, which will come down to your system the next time the Online Library is updated.

In the Preferences dialogue you can set the Online Library to check for new profiles each time you start Device Central, or else you can manually do an update as well from the actual Online Library panel itself.

In the Preferences dialogue you can set the Online Library to check for new profiles each time you start Device Central, or else you can manually do an update as well from the actual Online Library panel itself.
February Poll Results and the new March Flash Lite Poll
The regular monthly Flash Lite poll has finished up for February, and here's what the voters had to say on the question "What aspects of the Flash Platform on mobile are most important to you?"
Seems it's clear what is really important here, and it's not necessarily the technology itself. I think over the past few weeks we've seen some good steps forward by the mobile ecosystem to improve this monetisation aspect of the business for developers, since certain other late-comers to the party seem to have demonstrated that it's very doable now with more devices accessing data and services away from the operator-controlled portals. If you haven't checked out what's been announced recently, you can read more about Flash Lite Distributable Player here, and don't forget the cash that flowing through the Flash Lite Developer Challenge and the Open Screen Fund.
So to follow up on the obvious winner from the last poll, let me put to you this month's poll question ... "Which app stores /distribution channels are you interested in selling (Flash and non-Flash) mobile applications through?" Give us your answer in the form down on the right hand side of the blog!
- Compatibility with the desktop Flash player (AS3/FP10) - 2 votes
- Performance - 1 vote
- Cross-mobile-platform compatibility (build once, play everywhere) - 1 vote
- Frameworks for monetisation of products and content - 5 votes
- Access to device APIs - 2 votes
Seems it's clear what is really important here, and it's not necessarily the technology itself. I think over the past few weeks we've seen some good steps forward by the mobile ecosystem to improve this monetisation aspect of the business for developers, since certain other late-comers to the party seem to have demonstrated that it's very doable now with more devices accessing data and services away from the operator-controlled portals. If you haven't checked out what's been announced recently, you can read more about Flash Lite Distributable Player here, and don't forget the cash that flowing through the Flash Lite Developer Challenge and the Open Screen Fund.
So to follow up on the obvious winner from the last poll, let me put to you this month's poll question ... "Which app stores /distribution channels are you interested in selling (Flash and non-Flash) mobile applications through?" Give us your answer in the form down on the right hand side of the blog!
Friday, February 27, 2009
I am a Toy Tragic

Some of you will know that my hobby outside of all things mobile, is collecting toys, comics and general items of pop culture. My dad doesn't get it, my wife puts up with it and my kids are super jealous of what you can find in my man cave - but it's fun :) Anyway, I've launched a new blog today that'll be the outlet for some of my thoughts on being a grown up toy collector, as well as posts about items in my collection, product reviews and interviews with other toy geeks around the place.
It's called Toy Tragic. Visit the website (has a custom iPhone template for iPhone and iPod browsers). Follow us on Twitter. Facebook and mobile applications coming. Enjoy!
Wednesday, February 18, 2009
New Inside RIA Post - What the recent Adobe mobile announcements mean for RIA
There's been a lot announced in the past week about the Flash mobile platform, and with Flash Player 10 and AIR being the next big advancement, I thought I'd write up a post on my Inside RIA blog to discuss those announcements and what they mean if you're working with Flex or AIR at the moment.Read the full post here, and also cast your vote in the recent Inside RIA Poll - "InsideRIA plans to increase its coverage of mobile development and design. How involved are you in mobile?"
Monday, February 16, 2009
New Nokia Sales Channel through OVI
More news from Nokia at Mobile World Congress - developers will be able to publish their content for sale through Nokia's Ovi service later on this year. It seems that they are looking to trump Apple's App Store through additional features such as location-based and "intelligent" content offerings, where the store can suggest content to you based on where you are, where you've been and what your freinds are doing. The N97 will be the first device with this all baked-in, but expect to see this roll right down the full line of devices from high-end S60 smartphones down through to S40 feature phones.Using the publishing to Ovi service, third party software and content developers will have easy access to a single Nokia channel – the Ovi Store – to reach millions of consumers worldwide. With a 70% revenue share (less applicable taxes), all of the applications and content distributed through this new service creates instant revenue opportunities for the developers involved. Applications, games, personalisation content, and more will be offered to consumers.To sign up to distribute your applications and content to millions of Nokia users globally, visit publish.ovi.com. Applications are being queued up at the moment, and full access will start to be given to approved developers in the coming months. Bill Perry has also started a Facebook group for Ovi Publishers.
Comprehensive resources and support from Forum Nokia are available to help developers get their applications ready for commercial distribution through the Ovi Store.
The Ovi Store is a scalable media distribution network unrivaled in size and opportunity, with advanced content targeting capabilities that will offer consumers relevant content through their social connections and their physical location information.
The Ovi Store consolidates the best experiences from Nokia’s current content services, including Download!, MOSH, and WidSets, into a single channel. Additionally, it expands upon Ovi Services to deliver media influenced by the people and places that matter to the end user.
Sunday, February 15, 2009
Adobe announces Flash Lite Developer Challenge
From Adobe @ Mobile World Congress
It's obviously dawned on technology companies recently that the best way to get developers creating things with their software or for their devices or platforms, is to throw money at them - and who am I to complain?!
Adobe have announced a Flash Lite Developer Challenge, with entrants competing for a chance to win cash prizes (totaling $100k), software and distribution deals with leading aggregators.
Head on over to www.flashlitedeveloperchallenge.com to find out more (although when I posted this, the site didn't seem to have been switched on ... timing between press releases and availability a little off)
It's obviously dawned on technology companies recently that the best way to get developers creating things with their software or for their devices or platforms, is to throw money at them - and who am I to complain?!
Adobe have announced a Flash Lite Developer Challenge, with entrants competing for a chance to win cash prizes (totaling $100k), software and distribution deals with leading aggregators.
Head on over to www.flashlitedeveloperchallenge.com to find out more (although when I posted this, the site didn't seem to have been switched on ... timing between press releases and availability a little off)
Labels:
Adobe,
Community,
Flash Lite,
Mobile World Congress 2009
Adobe Mobile Site Live with new Featured Applications

From Adobe @ Mobile World Congress
In what is sure to be just an initial foray in time for Mobile World Congress, Adobe have launched m.adobe.com with some featured mobile applications available for download. I would expect that beyond Mobile World Congress, this mobile site will be developed further to be used for more extensive marketing of the opportunities for Flash developers on the mobile platform. It's targeted at the Flash Lite Distributable Player solution, so it currently is only targeting those supported countries - US, UK, India, Spain and Italy. If you're outside these locations, you can though download the Flash Lite 3.1 player from Adobe Labs so that the OTA player doesn't need to be downloaded.
The featured applications currently on the site include:
- Adobe Mobile World Congress "Concierge"
- Tower Bloxx
- Bone Comics
- Dolce & Gabbana
- Finetune
- Nespresso
- Disney Digicomics
- Zed Catalogue
- and more localised content for some regions ...
Adobe's new Flash Lite Numbers - Flash Lite shipped on 40% of new handsets in 2008
From Adobe @ Mobile World Congress
Some more numbers out of Mobile World Congress from Adobe - "Flash Lite has shipped on 1 billion devices (cumulative), and shipped on 40% of all new handsets in 2008".
I've said before how I think the 1 billion mark is a good number for marketing, but in reality is still a long way from representing a "standard". I think though for developers who are pitching Flash mobile application concepts and ideas to potential customers, the "40% of all new handsets on 2008" line provides an excellent counter point to the cumulative number, demonstrating that it's not a niche platform and is in fact picking up adoption speed very quickly. Expect these numbers to be significantly higher by next year with the introduction of Distributable Player.
Some more numbers out of Mobile World Congress from Adobe - "Flash Lite has shipped on 1 billion devices (cumulative), and shipped on 40% of all new handsets in 2008".
I've said before how I think the 1 billion mark is a good number for marketing, but in reality is still a long way from representing a "standard". I think though for developers who are pitching Flash mobile application concepts and ideas to potential customers, the "40% of all new handsets on 2008" line provides an excellent counter point to the cumulative number, demonstrating that it's not a niche platform and is in fact picking up adoption speed very quickly. Expect these numbers to be significantly higher by next year with the introduction of Distributable Player.
Labels:
Adobe,
Flash Lite,
Mobile World Congress 2009
Adobe Announces Open Screen Project Fund

From Adobe @ Mobile World Congress
The Open Screen Project Fund is a $10 million market development fund that will provide grants to developers in order to accelerate the creation of apps, content and services that leverage the Adobe Flash Platform and run across mobile, desktop and consumer electronics devices.
Developers around the world are invited to submit their ideas. Proposals will be reviewed by an Open Screen Project Fund steering committee. We are seeking applications that work across devices, and showcase the key features of Flash Lite, Flash Player and AIR. While the apps do not have to run across all three screens (desktop, mobile and CE devices), at a minimum a mobile version is required. Additional criteria can be found in the FAQ on the website.
You can apply now via the website.
Adobe Announces Public Beta for Flash Lite Distributable Player

From Adobe @ Mobile World Congress
Public Beta now available for Flash Lite Distributable Player
Adobe now have the Flash Lite Distributable Player out as a public beta that can now be accessed by developers. The Flash Lite Distributable Player solution allows developers to:
- target the latest version of the Flash Lite player (3.1), leveraging the content-triggered download model people are familiar with on the web, but for standalone applications.
- and reach millions of open OS smart phones through direct-to-consumer distribution, new off-deck aggregator partners (GetJar, Thumbplay and Zed), or existing distribution channels.
Selling Distributable Player content through Aggregator Partners
Developers get 67% (Thumbplay) and 70% (Zed) of net revenues when selling their applications, an typical application sells for $4. Applications distributed by GetJar are free and can be supported by advertising, useful for projects where free/wide distribution is required.
This represents a shift in the thinking from Adobe on how to best enable and support the developer community. Developers have been asking for assistance in creating a Flash mobile ecosystem for many years now, and this is all the beginning of that starting to fall into place.
There's more information here on how to
Nokia WRT Aptana Plug-in now available

Nokia have released the 1.0 version of their Web Runtime Widget plug-on for the Aptana authoring IDE. Nokia WRT widgets are light-weight web applications designed with common technologies (HTML, JavaScript, CSS, Ajax, and even Flash) which can be distributed and installed like native mobile applications.
Nokia have been looking to strengthen the tool set and workflow for web developers to take their existing skills and start creating these WRT widgets, and so have been looking at ways to engage the developer community through the tools they already use. Aptana is a commonly used authoring environment for creating Ajax-based web applications, and being based on Eclipse it was a good first target in this strategy. Well done to the Nokia team!
Here are some useful links to help you get started:
Palm Joins Open Screen Project - Flash Player 10 coming to devices
From Adobe @ Mobile World CongressPalm have joined in the Open Screen Project, and have committed to brining Flash Player 10 to their devices. The number of times I have been asked over the past few years, "I have an application that I want to build with Flash, but my customer base all use Palm" has almost been as many as the iPhone questions! There's certainly a resurgency of interest in this platform since the Pre was announced, and great to see that Flash is going to be part of its future.
Labels:
Adobe,
Flash Player 10,
Mobile World Congress 2009,
Palm
Tuesday, February 3, 2009
Three new Flash Lite 3.0 Nokia S40 Devices



Appearing as Guest Speaker at Brisbane Pitch Club
I've been asked to come along as the Guest Speaker at the next event for Pitch Club in Brisbane on March 26th. Pitch Club provides an opportunity for 9 ventures (+ 1 drawn on the night) to step into the ring. Business owners can 'pitch' their idea for 90 seconds to a crowd of investors, business angels, VCs and other entrepreneur enthusiasts (and a few more minutes if the crowd vote them through to Finals).I'll be sharing my experiences with Moket over the past 4 years - both success stories and failures. I'm hoping to pass on some tips to other early-stage entrepreneurs and those looking to begin down the path of the technology start-up (but be warned ... I am far from the 'font of all knowledge' and certainly don't have all the answers!).
Visit the Pitch Club website for more details and to register your attendance.
New recordings and slides added to training resources
I've just added the slides and recordings of the last two Adobe eSeminars that I presented in January - "Mobile Workflow in Adobe CS4" and "Create Mobile Wallpaper with Illustrator for Beginners". Check out the list of resources here on the blog for these and other topics.
Monday, February 2, 2009
Blog now on Mippin
Just been playing around this morning with Mippin's service for creating mobile versions of your blog. You can now read my blog at mippin.com/dalerankine on your mobile device.
Mippin feed validation KEY=3edba2da
Mippin feed validation KEY=3edba2da
Speaking at upcoming "Online and New Media Marketing" workshop

If you're in Brisbane on Feb 25th, I'll be participating on a panel at the monthly Networx Marketers Meeting, discussing "Online and New Media Marketing".
My fellow panelists are Yaro Starak (Entrepreneur and Professional Blogger, Entrepreneurs-Journey.com) and Anthony Dever (Blogging and Social Media Strategist, The Blog Project).
Online and New Media Marketing is still an unknown arena for many business owners, marketing and communication professionals. With the explosion of new media communications and the pace of technological change, it has been a challenge to establish hard fact amongst all the hype. This event promises to delve into the sometimes mysterious world of blogging, social networking (Facebook, Twitter), mobile technology & marketing, and virtual worlds through a panel discussion between three enthusiastic new media professionals.Further details on the event and speakers are on the website. Should be a lot of fun.
Friday, January 30, 2009
Monthly Flash Lite poll results and new topic
Well January has come and gone quite quickly, and here are the results of the Flash Lite poll question for the month. We asked "What style of Flash Lite training eSeminars would you like to see more of?". The answers are:
We'll be making sure the relevant people have this feedback and we'll see what can be done to address this. Thanks to everyone who voted.
So now the new question for the February poll is "What aspects of the Flash Platform on mobile are most important to you?". The answers are in the poll on the right side of the blog. Look forward to your votes!
- Business and industry topics - 10 votes - WINNER
- Highly technical topics and code - 7 votes
- Beginner technical topics - 3 votes
- How-to-build XYZ topics - 3 votes
We'll be making sure the relevant people have this feedback and we'll see what can be done to address this. Thanks to everyone who voted.
So now the new question for the February poll is "What aspects of the Flash Platform on mobile are most important to you?". The answers are in the poll on the right side of the blog. Look forward to your votes!
Wednesday, January 28, 2009
webDU 2009 is Taking Shape

The annual and always-awesome webDU Conference is taking shape, and the line up of speakers and sessions this year is already looking great. webDU is the premier APAC web technology conference, held each year in Sydney, Australia. Now in its seventh year, it always provides a fantastic atmosphere for developers, designer, business/managers and all-round geeks to mix and mingle, be inspired and to have a lot of fun.
This will be my 6th conference, and I'm very honoured for it to be my fifth as a speaker. This year I've got a session called "Gift Wrapping Flash for Mobile" - looking at the ways that you can package Flash content for mobile installation and distribution, and will be focusing heavily on the Adobe Mobile Packager solution. Not sure if the karate suit will make it again this year ... I think I'm going to have to come up with something else! I'm very grateful to Geoff and the webDU team for continuing to give Flash mobile some platform time at the conference (next year Geoff, it'll fit right into the Flash Platform stream, no worries!).
More info to come as it's ready ...
Tuesday, January 27, 2009
Register now for Adobe Refresh 2009
Now in its third year, Adobe Refresh is a developer-focused event run in APAC off the back of the Adobe MAX conferences. It's a great opportunity for the Australian and New Zealand developer communities to get a close-up look at a lot of the demos and key product features that have been shown recently to international audiences (let's face it, it's a fair trip to make it to MAX from down here!)
Join Adobe in a dynamic live presentation to REFRESH your understanding the most recent initiatives in the areas of content creation, collaboration and distribution.The Adobe team will showcase the Flash Platform, whether its purpose is for web animation, video, rich internet applications or documents. During the course of the day, the Adobe team will walk through a typical cross media/cross discipline project process/workflow process as we move from concept design to development and integration.The agenda for the day looks something like this:
- Keynote -A summary view of the Adobe Flash Platform and related technologies including the recent announcements from Adobe MAX 2008
- Prototype / Design - Deep dive on workflows for new media showcasing Flash Catalyst and the Creative Suite 4 family
- Develop - A look at taking design assets and “making it real”. This session includes AIR 1.5, Cocomo and an early look at Flex 4 (Gumbo)
- Integrate - Most projects don’t stand in isolation, so we’ll look at how to hook our creations into other systems using technologies like Blaze DS, ColdFusion and Flash Media Server 3.5
- Thursday 5th Feb - Melbourne
- Tuesday 10th Feb - Brisbane
- Thursday 12th Feb - Sydney
- Thursday 5th March - Auckland, New Zealand
Monday, January 26, 2009
New Flash Lite 3 Training Video up on Adobe Dev Centre
Late last year I helped to develop a video-based intro to working with Flash Lite 3 for the Adobe Mobile and Devices Developer Centre. I'm pleased to say that this has now gone live.
This video tutorial was produced as a kind of "getting started" resource for mobile designers and developers coming across to Flash. Here's what we cover:
A big thanks goes to Suzanne Nguyen for getting me on board with the project, Gabriel Gasca (video guy you may have seen dashing around many of the mobile events and sessions at MAX San Francisco last year) from Fuego Creative for the production, to Darren Osadchuk of Ludicrous Software for helping me with the static slide content, and of course the ever-professional George Fox at Adobe for putting it all together on the Dev Centre.
This video tutorial was produced as a kind of "getting started" resource for mobile designers and developers coming across to Flash. Here's what we cover:
- Introducing Flash Lite 3.0
- Understanding Flash Lite’s Functionality
- Understanding the Mobile Landscape
- Types of Content Suited for Flash Lite Development
- Getting Started
- The Flash CS4 Interface
- Device Central CS4
- Transferring Files to a Mobile Device
- Comparing Mobile Specific Issues with the Desktop Flash Player
- Using Adobe Device Central
- Understanding the role of Device Central CS4
- Using Device Profiles and Device Sets
- Interacting with content through Panels
- Snapshots and Video Presentations
- Automated Test Scripts
- Mobile Development Workflow
- Planning a mobile application
- Storyboarding and concept development
- Skeleton code development
- Putting it all together
- Adding Flash Video to a Flash Lite 3 Mobile Application
- Using Video in Flash Lite
- FLV Encoding Settings for Mobile
- Delivering Video to a Device
A big thanks goes to Suzanne Nguyen for getting me on board with the project, Gabriel Gasca (video guy you may have seen dashing around many of the mobile events and sessions at MAX San Francisco last year) from Fuego Creative for the production, to Darren Osadchuk of Ludicrous Software for helping me with the static slide content, and of course the ever-professional George Fox at Adobe for putting it all together on the Dev Centre.
Wednesday, January 21, 2009
Mobile eLearning content development with Adobe Captivate 4 and Device Central CS4
Via Steve Howard: A nice and quick demonstration of creating eLearning content with Adobe Captivate 4 and Device Central CS4 that is optimised and exported for delivery through Flash Lite 3. Interesting to note that eLearning customers are asking for this kind of feature because delivery to mobile is becoming more important to them. View the demo here.
Mobile Entertainment's Game Developer Special

Here's the opening article in a series which I think will be quite interesting. Over at Mobile Entertainment, they are taking an in-depth look at the growth and decline of the mobile gaming industry beyond just the troubles that the global economic meltdown has caused.
Read on ...
Tuesday, January 20, 2009
Adobe open up RTMP as part of the Open Screen Project
Adobe announced today that they will be opening up the RTMP (Real-Time Messaging Protocol) spec to developers as part of the Open Screen Project.
“With the RTMP specification, developers and companies will be able to provide users with optimized audio, video and data streaming, no matter what kind of device the user is on or where the content is coming from,” said Adobe CTO Kevin Lynch. “Our ongoing commitment to openness is accelerating adoption of the Flash Platform by developers and resulting in a new generation of Web applications, content and video experiences that run reliably across operating systems and devices.”The RTMP specification is expected to be posted on the Adobe Developer Connection in the first half of 2009. Read the full press release here.
Monday, January 19, 2009
eSeminar Reminders
Just a reminder for some eSeminars coming up over the next week or so:
- Mobile Workflow in Adobe Creative Suite 4 - January 21 @ 2pm AEDT
This eSeminar will look at the ways that various products in the CS4 tool set work with designing and developing mobile content (e.g. Flash, Illustrator, Photoshop, After Effects). Register here. - Creating A Mobile Wallpaper - January 22 @ 4pm AEDT
This beginners eSeminar is for designers who would like to see how they can use Adobe's CS4 design tools to create mobile wallpaper content. Register here. - GetJar Flash Lite Distribution - January 29 @ 12pm EST
The Boston Adobe Mobile and Device User Group is holding an eSeminar with GetJar. Bill Scott will present GetJar and their Flash Lite content distribution solution. Enter the eSeminar at http://experts.na3.acrobat.com/getjar/
Thursday, January 15, 2009
Discussion Topic: Are Flash Lite Wallpapers Dead?
I've been spending a lot of time recently reviewing the past 3-4 years of Flash mobile product development, what things have worked and what hasn't. Some could argue that this review wouldn't take long as the list of thigs that have worked would be pretty short - point taken.
In particular I have been looking back at the category of "wallpapers and screensavers", and I'd like to share some of my thoughts and see if others would be willing to give some input. The purpose of this discussion is to help the community understand some of the realities of the market, what has been successful, and to help foster some imagination around how to create more compelling content. It's not to downplay the efforts of any company, to raise the profiles of any one company or developer, or to denegrate the content that has been created by anyone - but simply to talk about something that is relevant to the wider Flash mobile community and mobile market, and something that is regularly brought up to me by new develoeprs and content owners looking to "mobilize" their IP.
THE PAST
This category of content has been well documented as a fertile ground for Flash development. The existing mobile content market has been using JPGs and animated GIFs for these screen backgrounds and screensavers since the dawn of time. It stood to reason that with all of Flash Lite's "sexiness" with animation, access to clock, battery, signal, etc, there was going to be a huge opportunity here to create some new ground-breaking content that the consumer market would lap up. And certainly what we saw happening in the early days in Japan seemed to support this thought.
Based on this perceived market activity, many developers outside of Japan took this content type as their primary product output. The term "reactive content" became a more common way of describing this kind of product (I know I used it many presentations), and it seemed to make more and more sense to developers to get into Flash Lite with this kind of product - easy to create, low cost, high impact, feature rich, creative and cross-phone compatible. Over 85% of all the content we aggregated through the Moket Content Network were wallpapers and screensavers.
MORE RECENTLY
So now that the development community was pumping out the content (and let's be honest, not all of it was of the same quality), distribution became the next hurdle to overcome. Some aggregators or catalogue managers took catalogues of content to OEMs like Sony Ericsson and Nokia. Some companies started close relationships with OEMs as well in certain regions, and created content specifically to be preinstalled in certain devcies.
Operators slowing started getting interested once the handset support numbers started to climb and make more sense, and so we started to see some larger aggregators license content for distribution. From where I sit, the provider-aggregator-operator channels really ramped up in 2008 and this year has already continued to see growing interest in this content type from aggregator channels.
Portals like Handango seem to have also been used quite extensively by developers themselves (not so much companies) for trying to monetize their wallpapers, screensavers and themes.
CURRENTLY
Well, I'm pretty sure that content development in this space may have slowed in recent times, for independent developers at least. Many are wonderng about the financial return first before embarking on content creation, and as such are holding back a little compared to a couple of years ago. There are several companies though that are pushing this content type with some vigour. OEM deals, branded content (either established brands or ones that are being created by the companies) and user user-generated / social-networking applications are now being based on this type of content.
I've also noticed that this kind of cotnent has been well pritaed - the existence of rip-offs and poor quality content on warez sites and portals-of-dubious-nature is defintiely growing.
SO WHERE'S THE PROBLEM?
Well, I think the problem is that after all of this activity over the past few years now, very few individuals or companies have had success - and by that I mean commercial success ... cash! The success that I have noted seems to be related to more specific deals where there was a single client or brand involved. The mass-market distribution of this content has so far been a long way under expectations.
I think I can sum up some of the main factors that have contributed to this:
WHAT ABOUT THE FUTURE?
Ok, so enough doom and gloom, let's be positive and look to the future. What are going to be the positives for this kind of content? In my opinion ...
Can Flash Lite wallpapers and screensavers be a viable product for developers? It would be great if some of you who have had experience with this could post some thoughts and some maybe some stories of what you have found to be the case with your content or in your particular region of the world. Again, this is not a forum for bagging companies or individuals - it would be great to hear success stories as well as experiences that have been disappointing.
This is also valuable information for Adobe in terms of guaging where potential problems lie in the market, and perhaps sparking ideas for ways to help the developer community. That being said, I would suggest that perhaps this kind of content in particular is not as high a priority as applications/FP10/AIR/AS3, etc, but nevertheless is part of the Flash Lite ecosystem by way of handset support, so it's something that will continue to be an area of development for a long time to come.
Let's talk!
In particular I have been looking back at the category of "wallpapers and screensavers", and I'd like to share some of my thoughts and see if others would be willing to give some input. The purpose of this discussion is to help the community understand some of the realities of the market, what has been successful, and to help foster some imagination around how to create more compelling content. It's not to downplay the efforts of any company, to raise the profiles of any one company or developer, or to denegrate the content that has been created by anyone - but simply to talk about something that is relevant to the wider Flash mobile community and mobile market, and something that is regularly brought up to me by new develoeprs and content owners looking to "mobilize" their IP.
THE PAST
This category of content has been well documented as a fertile ground for Flash development. The existing mobile content market has been using JPGs and animated GIFs for these screen backgrounds and screensavers since the dawn of time. It stood to reason that with all of Flash Lite's "sexiness" with animation, access to clock, battery, signal, etc, there was going to be a huge opportunity here to create some new ground-breaking content that the consumer market would lap up. And certainly what we saw happening in the early days in Japan seemed to support this thought.
Based on this perceived market activity, many developers outside of Japan took this content type as their primary product output. The term "reactive content" became a more common way of describing this kind of product (I know I used it many presentations), and it seemed to make more and more sense to developers to get into Flash Lite with this kind of product - easy to create, low cost, high impact, feature rich, creative and cross-phone compatible. Over 85% of all the content we aggregated through the Moket Content Network were wallpapers and screensavers.
MORE RECENTLY
So now that the development community was pumping out the content (and let's be honest, not all of it was of the same quality), distribution became the next hurdle to overcome. Some aggregators or catalogue managers took catalogues of content to OEMs like Sony Ericsson and Nokia. Some companies started close relationships with OEMs as well in certain regions, and created content specifically to be preinstalled in certain devcies.
Operators slowing started getting interested once the handset support numbers started to climb and make more sense, and so we started to see some larger aggregators license content for distribution. From where I sit, the provider-aggregator-operator channels really ramped up in 2008 and this year has already continued to see growing interest in this content type from aggregator channels.
Portals like Handango seem to have also been used quite extensively by developers themselves (not so much companies) for trying to monetize their wallpapers, screensavers and themes.
CURRENTLY
Well, I'm pretty sure that content development in this space may have slowed in recent times, for independent developers at least. Many are wonderng about the financial return first before embarking on content creation, and as such are holding back a little compared to a couple of years ago. There are several companies though that are pushing this content type with some vigour. OEM deals, branded content (either established brands or ones that are being created by the companies) and user user-generated / social-networking applications are now being based on this type of content.
I've also noticed that this kind of cotnent has been well pritaed - the existence of rip-offs and poor quality content on warez sites and portals-of-dubious-nature is defintiely growing.
SO WHERE'S THE PROBLEM?
Well, I think the problem is that after all of this activity over the past few years now, very few individuals or companies have had success - and by that I mean commercial success ... cash! The success that I have noted seems to be related to more specific deals where there was a single client or brand involved. The mass-market distribution of this content has so far been a long way under expectations.
I think I can sum up some of the main factors that have contributed to this:
- A slow-building handset support base (the numbers of customers that can be reached just haven't stacked up yet for many operators or aggregators)
- The common distribution channels are long, complicated and slow to return royalty payments back down the line to content providers
- Royalties for content providers through these channels are very small
- Most mobile portals don't have Flash previews of Flash content (lack of browser supported devices) - and so the 25 word description and static JPG or animated GIF thumbnails fail to convey the experience that the consumer will get with Flash content
- Portal content management systems have not been set up to work with the SWF file format (though changing this hasn't been a problem really once the decision is made to work with this content)
- The existence of poor-quality, mass-produced catalogues that have lowered the expectations of what can be done with this product type.
WHAT ABOUT THE FUTURE?
Ok, so enough doom and gloom, let's be positive and look to the future. What are going to be the positives for this kind of content? In my opinion ...
- More handsets supporting this content (you can never have enough supported handsets!)
- More opertators wanting to deliver this content - and more importantly, willing to help differenentiate the content on their portals from the boring old stuff
- More well known brands get on board, and through that can educate consumers that this type of product is available to them
- Social media and user-generated applications will again educate the market as to the richness of the experience (but may struggle to monetize?)
Can Flash Lite wallpapers and screensavers be a viable product for developers? It would be great if some of you who have had experience with this could post some thoughts and some maybe some stories of what you have found to be the case with your content or in your particular region of the world. Again, this is not a forum for bagging companies or individuals - it would be great to hear success stories as well as experiences that have been disappointing.
This is also valuable information for Adobe in terms of guaging where potential problems lie in the market, and perhaps sparking ideas for ways to help the developer community. That being said, I would suggest that perhaps this kind of content in particular is not as high a priority as applications/FP10/AIR/AS3, etc, but nevertheless is part of the Flash Lite ecosystem by way of handset support, so it's something that will continue to be an area of development for a long time to come.
Let's talk!
Labels:
Business,
Community,
Flash Lite,
Mobile Content
Next Mobile Monday Brisbane event
The next Mobile Monday Brisbane event is coming up next week and features a couple of great presentations ...
When: Monday, January 19 2009
Where: V lounge, 115 Wickham Street, Fortitude Valley
Mark White (Locatrix) : Hear how founder Mark White of world leading Brisbane based company Locatrix who power Telstra’s location based services - started from the ground up and hear Mark describe where they are going. Locatrix were also recently at Asia’s leading Mobile conference in Macau GSM Asia - so hear Mark give us an overview of what he learned.
Tom Adams (MoGeneration): MoGeneration have paved inroads into some of the leading iPhone development sites like News.com.au. Hear Tom talk about how their paid Mooshake application has faired as we look at some more of the findings of free vs paid apps.
You can also follow MoMoBris on Twitter.
See you there.
When: Monday, January 19 2009
Where: V lounge, 115 Wickham Street, Fortitude Valley
Mark White (Locatrix) : Hear how founder Mark White of world leading Brisbane based company Locatrix who power Telstra’s location based services - started from the ground up and hear Mark describe where they are going. Locatrix were also recently at Asia’s leading Mobile conference in Macau GSM Asia - so hear Mark give us an overview of what he learned.
Tom Adams (MoGeneration): MoGeneration have paved inroads into some of the leading iPhone development sites like News.com.au. Hear Tom talk about how their paid Mooshake application has faired as we look at some more of the findings of free vs paid apps.
You can also follow MoMoBris on Twitter.
See you there.
Wednesday, January 14, 2009
Upcoming Webinar: Nokia WRT Plug-in for Aptana Studio
From Forum Nokia: Join us in this webinar to learn about the Nokia WRT Plug-in for Aptana Studio, which provides features for using the Aptana Studio or Aptana Studio Pro IDE to develop Web Runtime (WRT) widgets. The plug-in enables you to easily import existing WRT widget projects or create new ones. You can then use features such as full JavaScript™ code completion for the Web Runtime 1.0 API to write WRT widget code rapidly. Once you’ve coded the widget, you can use other plug-in features to preview, debug, package, and deploy it. In addition, the plug-in includes the WRTKit library, which contains images and JavaScript code to enable creation of visually appealing and functionally rich WRT widgets.
January 22
EMEA/Asia session: 7 a.m. London, 9 a.m. Helsinki, 3 p.m. Singapore/Bejing
Register »
Americas session: 11 a.m. San Francisco, 2 p.m. New York
Register »
I think that this might be of interest to Flash mobile developers, since you can of course embed Flash content into WRT widgets!
January 22
EMEA/Asia session: 7 a.m. London, 9 a.m. Helsinki, 3 p.m. Singapore/Bejing
Register »
Americas session: 11 a.m. San Francisco, 2 p.m. New York
Register »
I think that this might be of interest to Flash mobile developers, since you can of course embed Flash content into WRT widgets!
Tuesday, January 13, 2009
Upcoming Webinar: S60 Platform Services — Reaching Further with Flash on Nokia Devices
From Forum Nokia: This webinar will look at the new S60 5th Edition Platform Services and how Flash developers can make use of them. Nokia will give an overview of the opportunities on offer and the techniques used to access location, sensor, calendar, contacts, and other functionality in your Flash and web applications. Join us to learn about some practical examples of how you can use S60 Platform Services to extend what Flash Lite can do on Nokia platforms.
January 28
EMEA Session: 10 a.m. London, noon Helsinki
Register »
January 29
Americas Session: 7 a.m. San Francisco, 9 a.m. Dallas, 10 a.m. New York
Register »
January 28
EMEA Session: 10 a.m. London, noon Helsinki
Register »
January 29
Americas Session: 7 a.m. San Francisco, 9 a.m. Dallas, 10 a.m. New York
Register »
Flash animated feature film wins Golden Globe Award
Through my development of Moket's Dojo Monkey animated property, I've been consistently astounded at how modern animators are using Flash to create traditional animation. The techniques and processes that can be used with Flash have delivered some amazing content, and now one such piece of work has been recognized in a very big way.
"Waltz With Bashir", a film by Israeli director Ari Folman, has used Flash to create this 90 minute feature film which explores traumatic memories of his experience as a teenage soldier in the 1982 Lebanon War. Over the weekend, the film won the Golden Globe Award for Best Foreign Language Film.
There's an interesting interview with Folman on Animation World Magazine, and also another article on Popsci.com.au.
Watch the trailer:
"Waltz With Bashir", a film by Israeli director Ari Folman, has used Flash to create this 90 minute feature film which explores traumatic memories of his experience as a teenage soldier in the 1982 Lebanon War. Over the weekend, the film won the Golden Globe Award for Best Foreign Language Film.
There's an interesting interview with Folman on Animation World Magazine, and also another article on Popsci.com.au.
Watch the trailer:
Thursday, January 8, 2009
Spiderman must discover the REAL President Obama

Those of you who have known me for a little while should know that I have a thing for comic books and toy collecting ... yep, major NERD (check out my Mighty Muggs pictures on Picasa to see just how big a nerd I really am!). In light of my nerdisms, you won't be suprised that I found this to be particularly cool ... an upcoming Inauguration Day special edition of The Amzing Spiderman featuring Barack Obama on the cover and and a storyline of Spiderman discovering an evil Obama-double trying to thwart security on the day. If any fellow nerds in the US feels so inclined to pick up one of these for me, I'd be most grateful :)
This month's Flash Lite eSeminars
In 2009 I'll be continuing the regular Flash Mobile eSeminars for the Adobe Pacific office (www.adobeeseminars.com.au)and there's two coming up in January:
The session rooms I think are still being updated by the Adobe team at the moment from last year, but you will be able to join the session at pacific.adobe.acrobat.com/mobile or register for more upcoming sessions at www.adobeeseminars.com.au
Remember the January poll question here on the blog as well - answers there will certainly help me to propose the next batch of eSeminar topics and make sure that I'm delivering some content that people will certainly find useful.
- January 21st: Mobile Workflow in Adobe Creative Suite 4 - This session will look at the various ways that products within the CS4 family touch on the mobile platform and interact with Device Central CS4
- January 22nd: Creating Mobile Phone Wallpapers for Designers - This session is for non-Flash designers who might use Illustrator already, and showing how to create mobile specific artwork and test using Device Central
The session rooms I think are still being updated by the Adobe team at the moment from last year, but you will be able to join the session at pacific.adobe.acrobat.com/mobile or register for more upcoming sessions at www.adobeeseminars.com.au
Remember the January poll question here on the blog as well - answers there will certainly help me to propose the next batch of eSeminar topics and make sure that I'm delivering some content that people will certainly find useful.
SWFPack.com adds NFL support
No, SWFPack.com has not become a sponsor of American football ... their free online packaging service for Flash Lite content now creates NFL (Nokia Flash Lite) packages for distributing SWF content to Nokia S40 5th Edition devices. Well done Ugur and the Kuneri guys on this enhancement - and they are also working on CAB file packaging for Windows Mobile.
You can also use Moket's AIR application SWF2NFL for NFL packaging.
NFL packaged content is starting to be requested from us by content aggregators, so I'm confident that the file format is going to provide the opportunity for Flash Lite developers to reach new markets with their applications and games.
You can also use Moket's AIR application SWF2NFL for NFL packaging.
NFL packaged content is starting to be requested from us by content aggregators, so I'm confident that the file format is going to provide the opportunity for Flash Lite developers to reach new markets with their applications and games.
Wednesday, January 7, 2009
LG Phone Watch confirmed to have Flash interface
We thought it might have been the case, but LG's latest gadget - a mobile phone wrist watch - does indeed sport a Flash interface. I imagine that we're talking about a custom porting of the player for this device, rather than Flash Lite 3 or anything, which is the way OEMs like LG have been working with Flash Lite (MMI) for years when porting for device UIs. Not sure if this has come about through the Open Screen Project (perhaps an Adobean has some more info?) but I think it points towards the open screen vision that Adobe has for Flash.
Read more here**UPDATE** Watch (pardon the pun) a video of the device here
Read more here**UPDATE** Watch (pardon the pun) a video of the device here
Great new Apple Wheel Laptop
Who said nothing interesting came out of Apple at MacWorld this week? Well, maybe someone who likes apples anyway ...
Tuesday, January 6, 2009
Flash Lite 3.1 update and new devices available for Device Central CS4
Via Mark: There is a new update for Adobe Device Central CS4 for testing Flash Lite 3.1 content to download. Also, Adobe have released their first update to the Online Device Library to include new devices profiles and updates, so just refresh the Online Library in Device Central and you're good to go. Easy!
Monday, January 5, 2009
Monthly Flash Lite Polls
This year I plan to run a monthly Flash Lite poll here on the blog. The aim will be to gauge what the developer community and readers feel about certain topics relating to Flash on mobile devices, and feed this information into the various channels that Moket has access to and improve things for developers and esigners across various fronts.
You'll find the poll located on the right hand column of the blog here.
This month's question relates to online training resources (of which you'll also find plenty of here) and what would be most helpful for you. Since I'm also updating the Flash Lite 3.x training course at the moment, this will help steer some decisions in that regard as well.
The question is, "What style of Flash Lite training eSeminars would you like to see more of?"
If course if you have other opinions or thoughts outside the poll answers, feel free to leave a comment on this post for further discussion. Looking forward to your answers!
You'll find the poll located on the right hand column of the blog here.
This month's question relates to online training resources (of which you'll also find plenty of here) and what would be most helpful for you. Since I'm also updating the Flash Lite 3.x training course at the moment, this will help steer some decisions in that regard as well.
The question is, "What style of Flash Lite training eSeminars would you like to see more of?"
If course if you have other opinions or thoughts outside the poll answers, feel free to leave a comment on this post for further discussion. Looking forward to your answers!
Reminder of Flash Lite Stats Resources
I've received a lot of emails recently from new Flash Lite developers asking for details and information relating to Flash Lite market statistics.
I wanted to re-post and remind people of some resources from Strategy Analytics available through Mark Doherty's blog:
Knowing numbers and stats that relate to a technology's penetration and growth is always important when going into meetings with clients or CTO's, as well as for just working out your own plans. It's not often research like this is made available to the general developer community free of charge, so make the most of these resources.
I wanted to re-post and remind people of some resources from Strategy Analytics available through Mark Doherty's blog:
Knowing numbers and stats that relate to a technology's penetration and growth is always important when going into meetings with clients or CTO's, as well as for just working out your own plans. It's not often research like this is made available to the general developer community free of charge, so make the most of these resources.
Sunday, January 4, 2009
Flasher Magazine Issue 1 now online
Adobe Platform Evangelist Lee Brimelow has just launched the first edition of his new Flasher Magazine. Flasher comes in the way of an online "video magazine", which can also be downloaded to watch offline, or subscribed to as a video podcast (videos are encoded to work well on iPod/iPhone as well as the website). Nice work Lee ... I particularly like the sleep sequence :)
Upcoming Nokia N97 predeicted as one of the hottest 2009 technologies
It's certainly a mixed bag that make up this list, but Australia's news.com.au is touting the Nokia N97 as one of their hottest technologies of 2009. The top five (of which two are mobile phones) are:
- Apple Netbook
- Google phones
- Digital radio arriving in Australia
- Windows 7
- Nokia N97
Blocketpc OpenSource Flash Lite frameworks
Something that I found over the holidays that's very cool. Raul and Marcos from the Spanish Adobe Mobile and Devices User Group and Blocketpc published couple of Open Source Flash Lite projects:


- FeatherFramework - a framework to develop Flash Lite applications with AS2 and OOP that provides some classes in order to accelerate the Flash Lite application development.
- LayoutManger - Framework that gives you 9 different registration points to align your MovieClips in virtual "layers". It supports absolute or relative values, and also changes of screen size and screen orientation (portrait, landscape right-handed and landscape left-handed).
Updated Blog for 2009
Happy New Year everyone, welcome to 2009! I've arrived back in the Moket office refreshed from a wonderful holiday of lazing around the house, playing with the kids, watching a lot of cricket, and generally keeping clear of the computer. The one thing I did do though is update my blog! The fixed width thing and rounded corner boxes were getting a bit old, and I was also still on the old original Blogger platform.
I'm still doing a lot of fine tuning and thinking about the kinds of things I can now do with it, but in the main I think it's working (although some images from older posts may be missing). One thing I've got going is the QR code in the header, which I'll change from time to time to include various subliminal messages :)
You can also just get to the blog now through via www.dalerankine.com
Anyway, I'm looking forward to a great year and hope to bring readers of my blog some interesting news and info from the Flash mobile world and beyond.
I'm still doing a lot of fine tuning and thinking about the kinds of things I can now do with it, but in the main I think it's working (although some images from older posts may be missing). One thing I've got going is the QR code in the header, which I'll change from time to time to include various subliminal messages :)
You can also just get to the blog now through via www.dalerankine.com
Anyway, I'm looking forward to a great year and hope to bring readers of my blog some interesting news and info from the Flash mobile world and beyond.
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